Grand Rapids · Kent County

Buying or selling in Heartside, Grand Rapids? Get matched with the right local pro.

Heartside fills the south end of downtown Grand Rapids along Division and Ionia avenues, roughly from Fulton and Louis streets down to Cherry Street. Its two- to six-story brick buildings, most built before 1929, once held hotels, wholesalers and factories and now hold lofts, apartments, shops and music venues, with Heartside Park nearby. A partner agent who works Heartside knows how each building's history and association affect a purchase.

  • Partner agents who work Heartside every day
  • Lenders with competitive rates and real service
  • Buying, selling and financing in one request
Free · No obligation · About 1 minute

What brings you here?

Pick one to get started. It only takes a minute.

Around Heartside

Local pros for the place you call home

Historic brick commercial buildings on Division Avenue
Heartside Historic District
A row of historic storefronts and lofts
Division Avenue in Heartside

Photo: Andrew Jameson, CC BY-SA 3.0Photo: Andrew Jameson, CC BY-SA 3.0

Local know-how

What to know about buying and selling in Heartside

A local historic district

Heartside is a city historic district, so storefronts, windows, masonry and signs on its older buildings fall under Historic Preservation Commission review. Condo owners usually work through the association for exterior changes.

Older buildings, newer interiors

Many lofts sit inside century-old masonry buildings. Ask about the roof, tuckpointing, elevator and window condition, since those costs are often shared by every owner.

Know the event calendar

Van Andel Arena and nearby venues draw big crowds on show and game nights. Visit a unit on an event evening to see how traffic, parking and noise feel to you.

Neighborhoods and nearby communities we cover

Nearby area guides

One form. Three ways we help.

Whether you're buying, selling or financing, get the right pro on your side.

Buyers

A buyer's agent who knows the neighborhoods you're eyeing, spots overpriced listings and fights for you in multiple-offer situations.

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Sellers

A listing agent who prices it right, markets it hard and negotiates to put the most money in your pocket.

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Mortgage

A lender for your purchase or refinance (conventional, FHA, VA or USDA) with competitive rates and service that answers the phone.

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How it works

01

Tell us your plans

Price range, home size, beds and baths, why you're moving and when. About a minute.

02

We match you

We send your request to a partner agent or lender in your part of Michigan who fits your price point and timeline.

03

They reach out

Your partner calls or texts to talk through next steps. No pressure, and no obligation.

Good rates. Good service. Both.

Every partner agent and lender is held to the same standard, so you're not stuck choosing between a low rate and someone who actually calls you back.

Fast response

Your partner reaches out quickly, not days later.

True local expertise

Agents who work your Michigan market (metro Detroit, West Michigan, Up North) every day.

Transparent rates

Clear loan estimates so you can compare apples to apples.

Your timeline

Moving next month or next year, we match the pace you set.

Questions, answered

What parts of Michigan do you cover?

The whole state: metro Detroit, Ann Arbor, Lansing, Grand Rapids, Kalamazoo, Traverse City, the lakeshore and the Upper Peninsula. Enter your ZIP and we match you with a partner who works that area.

Is this really free?

Yes. There's no cost to you. Our partner agents and lenders are paid the usual way, and only if you choose to work with them.

Who will contact me?

One of our partner real estate agents or mortgage lenders who serves your area. Keep your phone handy: they may call or text from a number you don't recognize. You can reply STOP or ask them to stop at any time.

Should I get pre-approved before I look at homes?

Usually, yes. A pre-approval shows sellers you're serious and tells you exactly what you can afford. After you send your request, tell us you need a mortgage and we'll add a partner lender too.

Can you help me sell and buy at the same time?

Absolutely. Pick "Buying & selling" and we'll match you with an agent experienced in coordinating both sides of a move.

Ready to make your Michigan move?

Get matched with a partner agent or lender in about a minute.

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